Choice Voice Vote is an initiative by Far Star Action Fund to promote multi-faceted online activism, featuring both main umbrella causes and the specific causes of activist filmmakers. The platform is focused on highlighting specific causes and providing users with easy ways to get involved, support their cause and help drive it forward.
Action was engaged by Far Star Action Fund to concept, brand, design and launch the Choice Voice Vote digital activism platform.
Far Star envisioned an online destination with multiple main causes and multiple ways for the user to take positive action for each cause they wanted to impact. To facilitate the user experience, a tile based responsive UI was created that shifts shape like a masonry grid. On the backend, the Contentful CMS powers the platform and allows the Far Star staff to manage all aspects of the system.
